Posts Tagged: Fendi
Kim Jones presents first ready-to-wear collection for Fendi
Following his first haute couture show in January, Kim Jones presented his vision of Fendi women’s ready-to-wear for Fall/Winter 2021 on February 24. Alongside Silvia Venturini Fendi for accessories and her daughter Delfina Delettrez Fendi for jewelry, The new Artistic Director paid homage to the women of the Fendi family. Their allure, their legacy and their Italian origins all inspired a collection celebrating family.
The monochrome silhouettes imagined by Kim Jones walked a runway framed by references to ancient Rome in F-shaped glass boxes. In this contemporary museum décor, the vestiges of antiquity focused a spotlight on contrasts between heritage, savoir-faire and ultra-modernity. Kim Jones found inspiration in the wardrobes of the five Fendi sisters, “a powerful dynasty” that energized the development of the family house by recruiting Karl Lagerfeld in 1965. A palette of camel, powdery pink, taupe, olive green and marble white referenced the different generations of Fendi women. The final silhouettes in sophisticated black were a nod to Delfina Delettrez Fendi, who wore a black tuxedo at her first meeting with Kim Jones. A fourth generation member of the family, she embodies the Maison’s creative future. For the show she introduced a new range of Fendi O’Lock jewelry, an update on the iconic logo in the form of padlocks that can only be opened by dialing FENDI.
“The Fendi family are women of intellect who work hard – and that’s what I wanted to celebrate,” said Kim Jones. In an ongoing dialogue with them, the artistic director gave Silvia Venturini Fendi the idea of reappropriating the family “F” to create a bag. With its tilted initial “F”, the Fendi First bag was a highlight accessory, presented in myriad variations, from a jewelry micro pouch on a chain to a clutch in different leathers and exotics. This new classic joins the Peekaboo and Sunshine Shopper. Kim Jones’ new Roman empresses showcase the savoir-faire of the House with these luxurious accessories.
The spectacular quality of the materials – from mink and leathers to silk – impart an exceptional touch to the women who wear them. Fendi workshops meticulously embroidered delicate organza and applied exquisite embossed Selleria stitching on leather accessories, as well as the collars of garbardine trenches and cashmere coats. Listening to the needs of women, Kim Jones said he wanted to create chic and timeless pieces. The show had an air of sensuality with plays of bare skin at the shoulders and midriff. Legs stood out in Karligraphy stockings and ankles were lifted by heels with an inverted Fendi logo inspired by a Karl Lagerfeld archive sketch.
To cap this first ready-to-wear collection for Fendi, Kim Jones took a bow to the captivating song by Carl Abrahamsson & Genesis Breyer P-Orridge titled “S/He Is Her/E”, a powerful echo of the artistic director’s vision, exhorting viewers to “change the world” and “embrace the future with a kiss”.
The runway show and behind the scenes videos of the décor and backstage are posted on the Fendi website.
Fendi S/S 20
Come rain or shine, make a sartorial statement this season. Explore and shop every look from the #FendiSS20 collection at Fendi.com.
Sports Brands Collaborating With Luxury Houses
Have you’ve ever noticed that alot of luxury brands are now collaborating with athleisure brands, Well the reason to it is that athleisure brands are the most selling brands all around the world with customers from Africa to Asia, Their customers are loyal to the brand, Now luxury houses are well known to the 1% of the world that afford luxury brands, And using athleisure brands to reach the masses but also evolving athleisure brands is a win/win
From Yohji Yamamoto’s Y-3 and Adidas that brought the customers a line of sneakers that were a must have and branching into clothing was a huge success that inspired some other designers to seek out this way of thinking now you can f ind huge brands like the late Karl’s Lagerfeld’s brand Karl Lagerfeld collaborating with Puma for a range of accessories, clothing and shoes to name a few but with this business decision comes risks aswell because its not promised it will outsell but it definitely brings in the crowd into falling in love with the luxury brands. People now are looking into buying a luxury good or follow the brand religiously. Fashion has always been about change and adaptability but this way of doing things changes the game, Because old brands like Fila are brought back to life by the house of Fendi this collaboration
Featured sneakers ranging from R14 184 the White Mania Low Top Sneakers is a classic back to the past in the future level of comfort and attraction. The collaboration also featured kids wear, oversized outerwear and sports-luxe separates set the tone for the Fendi Mania collection. These are not the final collaboration in the fashion world we looking forward to more like Dior x RIMOWA collaboration that took a different route but still proves that working together is essential for the business of fashion, We guess thats how companies diversify and stay relevant in this gen Z era.
Fendi Spring 2020 Menswear
Photo: Alessandro Lucioni / Gorunway.com
Photo: Alessandro Lucioni / Gorunway.com
When weekending at her country place outside Rome, Silvia Venturini Fendi likes to garden. She grows vegetables, roses, and—when the birds and bugs don’t get there first—fruit, too. Today Fendi transplanted this most bucolic of pastimes to her next-summer menswear collection. To add extra flourish, she applied a sprinkling of creative fertilizer in the form of a collaboration with this season’s guest artist, the film director Luca Guadagnino.
The show was held in the handsome gardens of Milan’s Villa Reale. As we crunched across the gravel to our chairs, we were guided by groundsmen outfitted in khaki Fendi work overalls. Along with fellow gardener and noted tomato specialist, Bruce Pask of Bergdorf Goodman, I cultivated fantasies of tackling the weeding post-show season so chicly attired. Even when horticulturally appropriate, however, the clothes that followed were far too lovely to consider muddying.
As they sat in a conservatory earlier, Guadagnino recalled that Fendi first asked him to work with her on this season’s collection when they were backstage together at January’s menswear show, for which Karl Lagerfeld was guest artist. “I was flattered and humbled, and immediately said yes.” The two are in fact longtime creative associates, having first coproduced a short film in 2005. Since then Fendi has notched associate producer credits on both I Am Love and Suspiria. Guadagnino immediately sent Fendi some patterns he had sketched during the shoot for his most recent movie, a swirling abstracted grid, which became the basis of the print used on long side-split shirts inspired by memories of the director’s childhood years in Ethiopia. This was also the basis of cut-out knitwear, shearling cloaks, and tote bags toward the end of the collection whose latticing echoed a gardener’s trellis. Along with Fendi, Guadagnino germinated the idea to have the show soundtracked by Ryuichi Sakamoto and to include elements of the studied, almost formal, precision of Japanese workwear in the collection.
The gardening looks were sometimes thrillingly literal: olive drab outerwear with detachable pockets and one great short-sleeved overall, accompanied by clipping baskets, watering cans, and organza-backed gardening gloves. There was a utility vest in botanical-print-organza-clad strips of shearling teamed with a multi-compartment tool bag in leather. Some of the wide-brimmed Bruce Chatwin–inspired travel hats featured apiarist-inflected mesh veils. Luxury-loving gardeners are a pretty niche market, and this collection wisely saw Fendi broaden its purview to encompass soft tailoring with split-hemmed pants arranged around floral-print ties, swimwear teamed with slashed cut-out sections, softly washed workman’s denim that came sometimes leather-patched, and some floral-print camp-collar shirting in silk or organza. These though were all looks that grew from the show’s green-fingered starting point. Before the show Fendi had observed: “In a time where so much of what we encounter is so virtual and so synthetic, I think the feeling and spirit of wanting to be connected to nature now is stronger than ever before.” In the mise-en-scene she mustered with Guadagnino today, as carefully observed as any in his movies, that spirit fostered as fine a crop of Fendi menswear as we have seen for a while.
