Spotify Announces Amapiano’s Khanyisa as its EQUAL Africa Ambassador
[Johannesburg] 05 July 2023: Growing up in a deeply musical family, Khanyisa’s childhood was filled with joyous singing sessions, where the family would gather to share their love for music. This laid the foundation for Khanyisa’s journey as an artist, inspiring her to build a career that uplifts, inspires, and motivates others.
For the month of July, audio streaming platform Spotify has announced South African artist Khanyisa as its EQUAL Africa ambassador. She joins fellow South Africans Tyla, Sio and Elaine who have previously headlined the programme. EQUAL Africa seeks to spotlight and amplify the voices of African female artists breaking down barriers and making waves in music. In addition, it amplifies their music by exposing their catalogue to global listenership.
Khanyisa’s musical journey took a significant turn when she became one of the top 5 finalists in the Vodacom NXT LVL music competition in 2017. Following this breakthrough, she collaborated with renowned artists such as Kabza De Small, DJ Maphorisa, Malumz On Decks, Mr Jazziq, Lady Ou, Marcus MC, Tsiki XII, and Focalistic, releasing hit after hit that resonated with audiences around the world.
Her latest EP, Half Way, released after the success of Journeys and Soft showcases Khanyisa’s exceptional talent and growth as an artist. The tracks Gyjima featuring Sir Trill and Inkhukhu featuring Kabza De Small and Muziqal Chef have become instant favorites, receiving immense love from fans. She is loved for her captivating audiences with her unique sound and undeniable stage presence.
Khanyisa’s music has taken her on a journey, spreading love and positive energy wherever she goes. Her dedication, determination, and unwavering courage have been pivotal in breaking barriers in the music industry.
In her own words, Khanyisa shared, “Facing the challenges of being a woman in a male-dominated industry demanded years of determination. From fear to intimidation, I’ve become courageous stepping out of my comfort zone. His strength drives me, turning barriers into opportunities. I am a living proof of His grace, flourishing as I carve a new trail for women”
“Her musical versatility, empowering message, and her sheer talent truly embody the essence of the Spotify EQUAL programme. We are excited to amplify her voice and celebrate her as an exceptional artist” says Spotify’s head of music for Sub-Saharan Africa, Phiona Okumu.
Check out Khanyisa’s single SUKA on the EQUAL Africa playlist, and get to know more about her with our artist Q&A below:
- What is that one surprising thing your fans might not know about you?
Despite my vibrant online persona, I’m actually shy when interacting with people in person.
- When did you realise that making music was in your destiny and what is your WHY for pursuing this craft?
Having been raised in a family with a strong musical inclination, my passion for music has been rooted in me since early childhood.
- Which African songs or artists did you grow up listening to?
Artists such as Freshly Ground, Barry White, and Michael Jackson have had a profound influence on my musical taste.
- To someone who has never heard your music, how would you describe the sound, tone, and style?
This experience offers a delightful opportunity to occupy oneself in a realm where the most profound emotions can be explored and expressed.
- Any advice for someone dreading following their dreams?
Grabbing the opportunity to pursue your dreams spot on is highly recommended, as they hold immeasurable value.
Comments are Disabled